Heinz Weihrich, Harold Koontz
Management: A Global Perspective
690Ft
Szállítási költség
Elfogyott
- Példány állapota: jó
This book presents contemporary management theory, science, and practice with a global perspective. The eleventh edition of Management strives to anticipate and respond to the new demands and challenges in the new millennium. Material covered in previous editions has been expanded to include even more international cases, topics, and recent developments in management.
The highlights of this edition include:
Thorough coverage of the international aspects of the modern corporation
Managing in Asia, North America, the New Europe, and Latin America
Global strategic management and mergers and acquisitions
Managing diversity in the international corporation
Discussions of many real-life situations
Reengineering, lean manufacturing, and total quality management
Application of information technology for productivity improvement
This book is for students in colleges and universities, aspiring managers, managers who want to become more effective, and other professionals to help them make organizations more effective and efficient. It is for people in all kinds of organizations, not just business firms; it is relevant to nonbusiness organizations as well, such as governments, health-care organizations, educational institutions, and other not-for-profit enterprises. Two appendixes included in this edition are especially useful in making the content of the book relevant to organizations, to help them become more competitive in the global environment.
- Heinz Weihrich, Harold Koontz
- jó
